Every Tuesday at 9 AM IST, we send one short email with the single most useful SEO, ASO methodology or AI Overview ranking guide we learned that week. No filler, no roundups of other people’s content, no pitches. Just one tactic you can apply the same day. Twelve thousand marketers, founders and agency owners read it.
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What you get every Tuesday
Each issue is built on the same four-section structure so you know exactly where the value is:
- The Tactic – one SEO, ASO or AEO move you can run this week, with the exact steps.
- The Proof – a screenshot or data point showing the tactic worked for us or a client.
- The Tool – one specific tool, prompt, or template we used to execute it.
- The Watch – one industry change worth knowing (algorithm update, AI Overview shift, schema change).
Like the structure? Get next Tuesday’s issue.
Read a sample issue before you subscribe
You should never commit your inbox without reading the goods first. Here are three full past issues you can read without signing up:
- Issue #94 — “How we got cited 7 times in AI Overviews using one schema change”
- Issue #87 — “The ASO keyword pruning method that recovered 23% installs”
- Issue #79 — “Internal linking from blog to commercial pages: the 4-step rebuild”
Like the format? The subscribe form is right below.
What subscribers say
The only SEO newsletter I actually open. Most send 12 links and a sponsored ad — this sends one tactic and a screenshot. I have shipped 4 of the tactics this quarter. — Vikram Singh, SEO Lead at Razorpay
I read it standing in the kitchen on Tuesday mornings. Five minutes, one idea, done. Better than 90% of paid newsletters. — Sarah Mitchell, Founder, GrowthNest
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Past issues archive
Browse all 94 past issues by category – technical SEO, ASO, AEO, content, analytics. Past issues are open access; subscribers get them on publication day plus the bonus subscriber-only section.
Who writes it
The newsletter is written by the iTechSEO senior team – most issues are authored by our head of SEO with input from the ASO and content leads. We have been doing client SEO since 2012. Everything in the newsletter is tactics we run for real clients, not theory.
Q: How often does the iTechSEO newsletter go out?
A: Once a week, every Tuesday at 9 AM IST (Indian Standard Time). One email per week. No daily blasts, no surprise sends.
Q: Is the newsletter free?
A: Yes, 100% free. No paid tier currently. We may launch a deeper Pro tier in 2026 but the weekly issue will always remain free.
Q: What topics does it cover?
A: Technical SEO, AEO and AI Overview optimization, App Store Optimization, content strategy, schema and structured data, and analytics. We do not cover paid social, influencer marketing, or non-search channels.
Q: Can I read past issues without subscribing?
A: Yes. All 94+ past issues are publicly archived at /newsletter/archive/ with category filters. Subscribers get the bonus subscriber-only section that does not appear in the archive.
Q: How do I unsubscribe?
A: Every email has a one-click unsubscribe link in the footer. No “are you sure?” friction screens. We respect your inbox.
Q: Will my email address be shared or sold?
A: Never. Your email is stored in our email service provider and used only to send the newsletter and occasional related announcements (a new free guide, a major algorithm change). Full privacy policy at /privacy-policy/.
Q: Can I sponsor the newsletter?
A: Yes. We accept one sponsor per month, clearly labelled at the top of the issue. Email help@itechseo.com with “Newsletter sponsorship” for the media kit.
One email. One tactic. Every Tuesday.